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The icon can be used when the full logo is too large. This could be the case in profile pictures on social media or when you are in need of an icon for a app.

The logo is the brand’s core element. Therefore, it’s important that there is no deviation from the logo as it appears here. To ensure this we’ve created some rules to prevent inconsistency.

The logo is the brand’s core element. Therefore, it’s important that there is no deviation from the logo as it appears here. To ensure this we’ve created some rules to prevent inconsistency.