Digital Marketing Consultant

aka “Digital Panda”

ABOUT PURPLE PANDA

At Purple Panda, we build our clients’ digital marketing engines—and we keep them running.

We are a strategic digital growth partner combining marketing and technology under one roof for the long term. We don’t just map out the plan; we build it, run it, and optimize it.

We believe in the power of our people: dedicated, independent, results-driven, and with a healthy dose of playfulness and accountability.

We call ourselves Pandas—not as a gimmick, but because it represents how we work: calm where possible, tenacious where necessary, and always keeping an eye on the bigger picture.

We are growing. That’s why we are looking for you.

Your Role as a Digital Panda

You are the link between strategy and execution, between the client and the internal team, and the beating heart of the projects you guide. Our digital strategists outline the strategy and the plan; you bring it to life and hands-on execute it. Within those boundaries, you get full creative freedom: you bring your own ideas to the table, and your input on the strategy is always welcome.

You will be the dedicated point of contact for your clients and the pivot between the strategist, the client, and our specialists. You coordinate projects, guard deadlines and quality, and manage specialists across marketing, design, and development.

At Purple Panda, we believe in freedom. We love people who take initiative, want to keep learning, and broaden their horizons. You choose the direction you want to grow in; we help you get there. For those who show ownership and deliver, there is ample room to take on a larger role within our team. The only question is: are you ready to pair that freedom with responsibility?

WHAT YOU’LL DO

STRATEGY & EXECUTION

• Execute & Adapt: Implement the strategies set out by our digital strategists while actively thinking along. You will bring your own ideas and initiatives within the established framework.
• Campaign Management: Set up and optimize advertising campaigns yourself (Google Ads, Meta, etc.), and guide an advertising expert when needed.
• Content Creation: Write and edit compelling copy for ads, social media, emails, and landing pages.
• Reporting: Report clearly on results, providing insights, conclusions, and recommendations aligned with agreed targets.
• Quality Control: Guard the quality of the work delivered by your colleagues.

Project Coordination

• End-to-End Management: Manage and coordinate digital projects from A to Z, monitoring scope, deadlines, and resources.
• Client Ownership: Serve as the main point of contact for your clients, translating their briefings into concrete deliverables and executing a large portion of them yourself.
• Team Direction: Direct and align specialists across marketing, design, and development.
• Multitasking: Manage multiple projects simultaneously and maintain a clear overview, even when things get busy.

Innovation & Curiosity

• Experimentation: Test new tools, platforms, and AI technology, and share what works with the team.
• Creativity: Contribute to creative ideas for ads and campaigns.

YOUR PROFILE

An independent medior professional with a T-shaped profile: broad enough to handle execution yourself, with the management skills to coordinate a project. Specifically, this means you:

• Have at least 4 to 5 years of experience in digital marketing, account management, or project management.
• Can carry a project independently: you prioritize, plan your work, and know when to push forward or when to align with others.
• Are a digital marketing all-rounder who moves smoothly across the digital spectrum.
• Can set up and optimize advertising campaigns yourself.
• Have a strong knack for copywriting combined with analytical insight into campaign data.
• Use the right tools purposefully to create value for your clients.
• Have a solid working knowledge of Google Ads, Meta Ads, GA4, GTM, and Looker Studio (or similar).
• Work efficiently with project tools (such as Teamleader or similar).
• Are a clear communicator who thinks ahead and takes ownership when needed.
• Radiate energy, take initiative, and boost the team’s flow.

Plus: Agency experience is a strong asset.

What Do We Offer?

• A team of digital specialists who strive to get better every day.
• Diverse projects for clients across a wide range of industries.
• Room to experiment with the latest tools and AI technology.
• The most beautiful office in Antwerp, overlooking the MAS and the Scheldt river.
• A tribe of fellow Pandas who will welcome you with open arms.
• A competitive salary package with excellent fringe benefits.