BMW Jorssen

The Saloon

From 14 until 28 januari Jorssen organizes ‘The Saloon’.

For this occasion Jorssen transformed their showrooms into a real Saloon: jovial and cozy, with a set of testdrive-ready BMW’s in front of the door.

To notify people of this happening, and invite them to book a test drive, we developed the campaign site www.thesaloon.be in collaboration with viaVictor.