Solbio
Digital Marketing
Digital Strategy
Creative
Solbio is the world’s first 100% biodegradable toilet fluid for campers. Designed for people who love to travel responsibly, Solbio offers a natural alternative to harsh chemicals with a plant-based formula that’s safe to empty anywhere.
The challenge
Purple Panda supported Solbio by creating vibrant, on-brand ad creatives that reflect their mission: taking the green road. We launched multilingual campaigns across Belgium, the Netherlands, France, Germany, Spain, and the UK via Meta and Google Ads.
Our goal?
To get Solbio products in front of the right people at the right time. As a team, we fully support Solbio’s commitment to sustainability and nature, which we’ve translated visually and strategically into each campaign.
The result?
The ads drove strong increases in website traffic and significantly boosted brand visibility across key markets. Solbio also saw a tangible rise in sales via both their own webshop and retail partners, supported by smarter targeting and consistent messaging. The brand is now more top-of-mind among eco-conscious campers than ever before.
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