Jorssen – Find Your One
Digital Marketing
Webapplication
Creative
Digital Strategy
Jorssen, a trusted name in Belgium, is an official BMW and MINI dealership with multiple locations. They provide an extensive range of new and certified pre-owned vehicles, including BMW Premium Selection and MINI models, each thoroughly inspected for quality.
In addition to sales, Jorssen specializes in maintenance, repairs, and accessories, supported by a team of highly skilled professionals. With a dedication to customer satisfaction, Jorssen is the premier choice for BMW and MINI enthusiasts.
The challenge
Jorssen wanted to boost sales of BMW models in a way that was both creative and innovative.
At the same time, they aimed to launch a fresh, distinctive concept to solidify their position as pioneers in the automotive sector.
Our solution
We developed the “Find Your One” campaign, a digital tool that helped visitors easily explore and find BMW models.
Users could browse, like, dislike, and save cars, with the option to email their favorites. The campaign ran over several months, with a strong emphasis on generating leads and enhancing brand presence in a short but impactful period.
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